Creating FOMO with May King Tsang

May King is The World's 🌏 #1 #FOMOCreator* Bridging the gap between Social Media and PR through LIVE and Virtual Conferences & for Virtual Challenges.

In this episode, May King discusses how to create FOMO for your business, event, conference or virtual challenge. She shares her tips for Live-Tweeting for in-person or virtual events. You really don't need much more than your computer, phone & a comfy space. May King provides part of her hashtag strategy to get people talking about the event prior & help get a hashtag trending. We finish with her tips for success on Twitter.

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How to Create #FOMO for your Business

  • Be prepared especially if you are doing a full-day conference
    • Have your equipment tested, connected & set-up prior
    • Have food & beverages nearby
    • Get comfy
  • Stay focused on the task at hand
  • Eliminate Distractions

Virtual Live Tweeting + Instagramming simultaneously

May King's Twiter Tips: 

    • Follow others
    • Twitter Chat
    • Give value

ABOUT MAY KING TSANG:

She does this via Live-Tweeting & posting about the speakers and the host of the event. She also carries out FB Live interviews with the speakers, attendees and sponsors. This includes interviews on LinkedIn and Instagram. All of her content is live on the day of the conference, and she can also create a FOMO* campaign in the lead-up to a conference to help sell tickets. *FOMO* Fear of Missing Out

CONNECT WITH MAY KING TSANG

LINKS REFERENCED: 

Branding: Be Realer than a Reality Show with Christine Gritmon

#ChatAboutBrand is a weekly Twitter chat all about personal branding, hosted by @cgritmon

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